Emily Long (17 years old): This one is better for a magazine advert, she liked the fact the sky was completely white and a good contrast with the figures in front of it, she thought the black and white worked very well, but maybe make the characters stand out more.
Hannah Hartley (18 years old): She also agreed this was better for a magazine, she likes how the writing is at the bottom in white as it stands out and the fact that the black stands our most at the top, she thought the font worked well and if we used different fonts it may look "tacky" which is not the look we are going for. We are going for a more traditional magazine advert.
Paula Chaterjee (17 years old): She also agreed that this one was the better one to use for a magazine advert, she liked the positioning of the members of the bands, all looking in different directions, showing their personality traits within the band, the framing of the shot is really well, as all you can see are the rocks and the sky, using the location from the video very well, it ties in all together.
Melissa Hodgson (17 years old): She said to try the sky in blue, to give the advert some colour, just to see what it looks like, she said that the bits that stand out should be lightened such as the characters.
Gwyneth Whitehead (52 years old): She liked this one best as it shows the modern boy bands that are around at the moment, they are wearing typical clothing of a modern boy band, (such as The Wanted, JLS etc) The characters are positioned well, with the main singer taking centre stage, which is common, such as Robbie Williams often taking centre stage for Take That.
James Crowther (17 years old): This one is better for a magazine advert, but make the sky blue and maybe have all the writing in the sky. The font works well, and you should keep it all to the same font. It works well with the digipak, as it is all part of the same theme.
Robbie Oldham (17 years old): Again thought this was better for the advert, but make the sky more blue as this will also make the band stand out more. Experiment with where you put the text, you could have it all in the sky or all on the rock. The framing is perfect, as you just have the rocks, the band and the sky, although the band do not stand out as well. This also links in with the music video, as this shot is actually used in the video.
Annabel Pryke (18 years old): This is a stronger image, catches the eye a lot, maybe have the sky in blue, and even the band in colour to show their significance and that they are superior. As it is a very powerful image, maybe have all the writing in the sky. However she preferred our other magazine advert, as the band really stand out, it is straight the point, and as they are a well known band people will know this, the framing is very tightly done, and the mise-en-scene is perfect on the other image (image at top.)