Myself, Megan Claydon, and Emmie Bryett ( two A2 pupils from Ilkley Grammar School, aged 17, are creating the a promotion package for the release of an album, to include a music promo video together with a cover for its release as part of an album digipak (CD/DVD package) and a magazine advertisement for the digipak (CD/DVD package.)

Wednesday, 15 September 2010

Cyndi Lauper- Girls just want to have fun

  • Girls just want to have fun was the first major single released by singer Cyndi Lauper as a solo artist. 
  • The video has been renowned for many awards as is known as a feminist anthem
  • The video is a narrative, in which the lyrics of the song are acted out in the music video, Cyndi's WWF Dad, won't let her have fun, so she rebels by wearing a bustier in public and then by bringing the whole city back to her house where her parents get trampled on 

  • The target audience is primarily young females but may also appeal to a homosexual audience as the video is very "camp" and "playful"this brings in the pink pound theory
  • The video goes with the very upbeat feel of the song, with it being fun and quirky
  • The video cost $35,000 largely due to a volunteer cast and the free loan of the most sophisticated video equipment available at the time
  • Cyndi stars in the music video, which is often seen in many pop music videos, and the Mother of Cyndi in the video is her real life Mother 
  • Her brother also starred in the video 
  • The streets are of New York, a famous, vibrant, full of life city, in which Cyndi leads the cast in a snake dance
  • There is also some recognisable faces and places in the video, wrestler Lou Albano plays the role of the Father in the video

  • The bedroom scene is also a homage the to the famous stateroom scene in the film A night at the opera - The Marx Brothers
  • This shows the intertextuality of the music video, it links to another text and without knowing they can not follow the preferred reading 
  • The song was originally written from a male point of view by Robert Hazard in 1979, for Cyndi Lauper's version it was changed slightly so a female could perform the song
  • It is known as a feminist classic, it talks about women's role in society, and the patriarchal societ
  • The video instantly starts with Cyndi's Mum cooking, showing a stereotypical viewpoint of women 
  • Cyndi is breaking the "glass ceiling" in this music video, she doesn't want to be a typical "housewife"
  • Cyndi then comes into the kitchen free and fun, showing the binary opposition of her and her Mum 

Cyndi Lauper- Girls just want to have fun 

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